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Sprinklr MCP Server
First-party MCP connector from Sprinklr that makes customer intelligence data available to AI assistants including Microsoft Copilot, ChatGPT, and Claude. Part of Sprinklr's Summer 2026 release, the beta connector lets marketing and CX teams query social listening data, campaign metrics, and survey results through natural language in their preferred AI assistant without opening the Sprinklr UI. Sprinklr is the third major martech vendor to ship a first-party MCP server in 2026, following HubSpot and Salesloft. Serves over 1,600 enterprise customers including 59 percent of the Fortune 100. Beta launched July 15, 2026.
MCP verified
Integration
| Transport | http |
| Auth | oauth |
| Endpoint | Sprinklr MCP |
Use Cases
| 01 | Query Sprinklr social listening data and campaign performance metrics from Microsoft Copilot, ChatGPT, or Claude without switching to the Sprinklr dashboard, enabling marketers to get customer intelligence answers inside their primary AI assistant |
| 02 | Analyze how brand sentiment shifted after a campaign flight by asking AI assistants to pull Sprinklr data on social mentions, engagement trends, and survey responses in a single natural-language conversation |
| 03 | Connect AI-driven marketing workflows to Sprinklr's customer intelligence platform so enterprise CX teams can surface insights, monitor brand health, and inform decisions from the assistant they already work in daily |
Tags
martech social-listening customer-intelligence enterprise crm marketing-analytics beta
Machine-readable: /api/servers.json
· JSON-LD schema embedded in <head>